Light & Loaded
Demand for healthier snacks grew by approximately 19% in the last year alone*, with consumers looking for lighter, more wholesome options. However, research also shows they won’t opt for the healthier alternative unless it delivers on taste and flavour. That’s why Golden Wonder has launched Light and Loaded, available in both Cheddar Cheese and Smoky Bacon flavours. The new ‘All the Taste – Half the Fat’ range contains 50% less fat than comparable snack products but really delivers on that all important fully-flavoured taste. And being VAT-free, it’s also pretty healthy for the pocket!